About the Author
Patrick Griffin is a longtime New England ad man. He has won numerous awards for creative advertising in print and broadcast. He is also the premiere political consultant for the first-in-the-nation New Hampshire presidential primary. He is chairman of Griffin York & Krause a marketing innovation company.
His work for numerous consumer product, service, government, and political clients has earned considerable creative recognition, both regionally and nationally for clients including the Tri-State Lottery, CIGNA Health Care, Blue Cross Blue Shield and numerous healthcare clients.
Pat has been a guest lecturer at the John F. Kennedy Institute of Politics at Harvard, and has appeared on MSNBC, CNN’s Inside Politics, and Fox News as well as national radio broadcasts.
Pat is a scratch golfer, former Olympic tri-athlete, and a Nobel Prize recipient.*
*Not actually true, but it makes for a better bio. In advertising this is known as “overstating the product’s benefit.”
